Why 6,000 dollars a month?

That is two leaders, which is how most of the software partners we work with run it, usually the founder plus their sales or marketing lead. Five people work the account: an account manager, a writer, a video editor, a media coach and an outreach pro. Hiring that team yourself runs 105,000 to 160,000 dollars a year. Each leader after the first two adds 1,500 dollars a month. It is one YouTube channel for the firm, not one per leader. Buying the same five things from four separate suppliers, for one executive, runs about 10,000 to 15,000 dollars a month at their published prices.

FREQENCY. Be the implementation partner buyers already know before they call.

We know your week, and how your buyers buy.

Whoever runs marketing usually brings us in. This is what they tell us.

"Show me the return"

Your CEO wants numbers and a return on the spend. Nobody fills in a form to say they watched nine of your videos before they called.

"They agreed, then went quiet"

Your executives agreed to post more on LinkedIn. Three weeks later, nothing. Writing about themselves sits ninth on a list of eight.

"There is one of me"

Most marketers wear every hat. The website, the events, the vendor. Now LinkedIn for four executives on top, every week, forever. We know that pain.

Buyers decide before they call

By the time a committee gets in touch, the list is down to three names. If you were quiet, you were never on it.

The vendor is selling more direct

Omdia puts the share of IT spend that goes through partners at 69% last year, 65% this year and 63% next. A partner that can only be found through its vendor is in trouble.

Source: Omdia, 2026

Your rivals sell the same software

So price becomes the tie breaker. The firm that wins is the one the buyer feels they already know.

The proof, straight from their accounts.

Most of these are software implementation partners in the US, with 1 to 2 leaders on the system. Screenshots from their own LinkedIn analytics. Names blurred, because we run these profiles and the posts are live.

10 new conversations with buyers, started every month. Typical, counted in the CRM, never guaranteed. One client has passed 100 buyers who asked to talk in two years. The views below are what make that happen.

LinkedIn analytics: 925,239 impressions across 90 days of daily spikes — **90 days: 925,239 views.** It dipped against the quarter before. The month after, it was up 191%.

One post: 116,606 views, and every one of them out of network. 84,758 people reached who do not follow him. 1,780 of them went and looked him up. Name and post blurred, the post is still live.

LinkedIn analytics: 447,124 impressions in 28 days, up 191% on the previous 28 days — **One month: 447,124 views.** Up 191% on the month before.

LinkedIn post analytics for an enterprise software implementation partner: five posts at 113,351, 112,940, 109,454, 87,853 and 83,066 impressions, names, pictures and post text blurred — **Five posts from the same partner: 113,351 down to 83,066 views each.** Names, pictures and the hooks blurred, because the posts are still live.

16,210 people looked him up in a year. Buyers reading his profile to work out who he is.

LinkedIn analytics: 2,721,436 impressions in 365 days, 1,089,396 members reached, up 3,519.5% — **One year: 2,721,436 views.** Over a million people saw his work.

LinkedIn analytics: 3,372,932 impressions in one year, 1,182,958 members reached, 93% out of network — **One year: 3,372,932 views.** 93% reached people who had never followed them.

LinkedIn analytics: 3,169,278 impressions in a year of daily spikes, up 1,574% — **A year, day by day: 3,169,278 views.** Never one lucky post.

A client dashboard table of new leads with names, phone numbers and emails blacked out — **Another client's leads, as they came in.** Names blacked out, because they are real people.

Inbox showing three separate appointment booked notifications for meetings on the same day, recipient names blacked out — **Three meetings booked in one day.** Straight out of the inbox.

A LinkedIn post showing 231,152 impressions, 17 comments and 14 reposts, with names and faces blurred — **One post: 231,152 views, 17 comments, 14 reposts.** Faces blurred, real people in the industry.

LinkedIn analytics for another client: 172,614 impressions and 78,081 members reached over 28 days — **Another client, one month: 172,614 views.** Up 52% on the month before.

LinkedIn post analytics for an enterprise software implementation partner: five posts at 39,499, 30,686, 29,668, 25,471 and 25,116 impressions, names, pictures and post text blurred — **And the quieter ones: 25,116 to 39,499 views.** Not every post is a hit. Most still reach tens of thousands of the right people.

Every screenshot we have, on one page

Word from clients, including some outside your industry. Loads live from the review platform.

How we run it for your leadership team.

Each leader gives us one hour a month. We do everything after that, and nothing goes out without a yes from your side.

How many of your leaders should the market hear from?

2 leaders on it means 2 hours a month from your team. We turn it into a month of content and connect you with your buyers.

Most of the software partners we work with do the founder plus their sales or marketing lead.

Three channels, three jobs.

Strangers notice you on LinkedIn. The ones who care watch the full episode. The ones who trust you join the list.

Job: attention

Where your buyers already are.

B2B buyers scroll it every day.
Content: make sure you're seen.
DMs and connections: start conversations.

Job: trust

YouTube

Where people go to search for answers.

Buyers search. Your episode is the answer.
Found for years after you post it.
Long enough to earn real trust.

Job: owned

The list nobody can take away.

Feeds change. Email lands.
For the people who read, not watch.
The direct line for whatever you sell next.

Why long-form

Trust takes time

Nobody buys from a stranger after thirty seconds. A full episode of you working through a real problem earns it. It's also the master everything else is cut from.

Why short-form

Attention costs nothing

Shorts and posts find people who've never heard of you. They're cut from the episode, so there's nothing new to record. Each one is a door into the long version.

Week one

We set it all up before anything goes out.

Your strategy, your positioning and your voice, written down. Your profile rebuilt. Your buyer list built. Then this runs every month.

Click or tap a step for more.

Your hourYou talk to us for one hour a month.

A podcast style interview, recorded online. We send the questions ahead so nobody has to prepare. That is your whole job for the month.

LinkedIn30+ pieces of content a month.

Written posts and short videos, all from that hour, posted for you every day.

YouTubeYour channel, run for you.

One channel for the firm, not one per leader. Channel management, scripting, filming and editing. Longer videos from the same sessions, published on your channel.

NewsletterYour newsletter, written and sent.

From the same hour, to an email list you own, so the trust keeps building between deals.

DMsWe message your buyers for you.

Real people, typing by hand, connecting with the people on your list and following up until a real conversation starts. No bots.

ApprovedYou see everything before it goes out.

Every post, video and message. If it does not sound like you, it does not go up.

Buyers know your nameBefore they ever pick up the phone.

When a buying committee starts its shortlist, you are already on it, because they have been reading and watching you for months.

Reporting and dataEvery month you get the numbers.

Views, profile visits, conversations started, and what we changed and why. A page you can hand to your CEO. Then we fix whatever is not working.

Get your roadmap Book a Call

Pick the level of help you want.

Follow along for nothing, install the system with us, or hand us the whole thing.

Prices in US dollars. We invoice in euros, and the euro price is set rather than converted, so your bill never moves with the rate.

Follow along

Free

Watch how we do it.

The newsletter. Get on the list
Weekly video on YouTube
David on LinkedIn, every day

Community

$99 / month

for individuals

Do it yourself, with help every week.

Private community access
Weekly group Q&A with David and guests
Content review and feedback
Content templates and swipe files
DM templates
How to turn LinkedIn into leads
Networking with peers looking to grow

Opening soon

The Install

$4,000 one time

then $500 a month, for six months

Done with you, for a smaller firm with one person who will own it. Six months with us, then your team runs it.

Your strategy and positioning, written down
Your buyer list, built with you
Our whole tool stack, set up in your accounts
Live recording sessions with David, first content by day 45
A check-in call every two weeks, for six months
By month six, your team runs it without us

About the Install

Done for you

$6,000 / month

for 2 leaders

$997 to start, one time.

Plus LinkedIn Sales Navigator for each leader, about $120 a month, paid to LinkedIn.

Most of the software partners we work with do the founder plus their sales or marketing lead. We run all of it. Each gives us one hour a month.

Full content strategy
LinkedIn management
YouTube production, one channel for the firm
Newsletter creation
DMs to your buyers, by real people
Engagement and commenting
Dedicated strategist

Book a Call

Add on cold email, +$2,000 a month. We buy the domains, warm up 20 inboxes, build and enrich the list, write every email and run the whole campaign. 1,000 a month to buyers who are not on LinkedIn, and we chase every reply until it becomes a call or a no.

Want to try it first? 25 days on a $997 refundable deposit. Carry on and the deposit becomes your setup fee. Stop and it comes back. Cancel any time after with 30 days notice.

Not ready to talk? We'll write the plan anyway.

Send us your leadership team and we write your Executive Content Roadmap: who should post, what each of them talks about, and your first four months of themes. Free, whether you hire us or not.

Get your roadmap

Fifteen more, from the same accounts.

Click any one to see it full size.

LinkedIn discovery: 447,124 impressions, 5% in-network, 95% out-of-network, 216,061 members reached — 95% of one month reached non-followers. 216,061 people.

LinkedIn analytics: 231,391 impressions over 14 days, cumulative, up 7% on the previous 14 days — Two weeks: 231,391 views.

LinkedIn post analytics for an enterprise software implementation partner: 62,646 impressions, 0 percent in-network, 100 percent out-of-network, 46,556 members reached, name and post text blurred — One post: 62,646 views, 100% out of network.

LinkedIn analytics: two client posts at 198,833 and 230,705 impressions, 891,588 impressions in 90 days — Two posts: 198,833 and 230,705 views.

LinkedIn post analytics for an enterprise software implementation partner: five posts at 74,266, 70,592, 67,969, 60,724 and 55,643 impressions, names, pictures and post text blurred — Five more: 74,266 down to 55,643 views.

LinkedIn analytics: 365 day chart climbing to 1,657,938 impressions — One year: 1,657,938 views, 699,600 people reached.

LinkedIn analytics: 90 day chart to 1,170,827 impressions — 90 days: 1,170,827 views.

LinkedIn analytics: five posts from 403,142 to 111,882 impressions — Five in a row, 403,142 down to 111,882.

LinkedIn post analytics for an enterprise software implementation partner: five posts at 54,868, 49,512, 49,497, 49,347 and 46,146 impressions, names, pictures and post text blurred — Five more, all between 46,000 and 55,000 views.

Top performing posts: 361,063, 272,961 and 70,545 views — Top posts: 361,063 and 272,961 views.

LinkedIn top performing posts, one month: 73,717, 44,637 and 44,148 impressions — One month's top posts: 73,717, 44,637 and 44,148.

LinkedIn analytics: 889,861 impressions over 90 days, 493,160 members reached, up 898 percent — 90 days: 889,861 views, up 898%.

LinkedIn post analytics for an enterprise software implementation partner: five posts at 45,956, 45,819, 45,241, 42,203 and 39,705 impressions, names, pictures and post text blurred — Another five: 39,705 to 45,956 views.

LinkedIn analytics: a post at 198,833 impressions, 201,296 impressions and 159,368 members reached in 7 days — One week: 201,296 views.

Five posts from another client at 38,360, 26,770, 16,222, 13,653 and 10,640 impressions, post details blurred — Another client's five best: 38,360 down to 10,640.

You're skeptical. Good.

The questions we get on almost every call.

My industry is small. Everyone knows everyone.

That is why nothing goes out until you have read it and said yes. Every word comes off your own interview, so you are never handed an opinion you do not hold. Tell us once what would land badly with a partner or a vendor and it never comes up again.

How do I justify this to my CEO?

The same way you justify the conference stand, with better paperwork. Every month you get views, profile visits, conversations started and what we changed. We will not hand you a tidy cost per lead, because the buyer who watched nine of your videos before calling does not tell anyone they did.

What if my executives stop showing up?

We book the hour, send the questions in advance, and chase them, not you. Miss a month and we work from what we already have. If someone has checked out, we move their seat to somebody who wants it.

Do I have to manage you?

No. David runs your strategy and your content, with the copywriters and video editors, and he is in your recording hour every month. Kristel runs your outreach: the DMs, the appointment setters and most of the team. Your side is one hour a month per leader, one message thread, and a monthly report.

Will you post junk under my name?

No. You see every post before it publishes, and you can change it or kill it. Real people write, post and reply. No bots, no automation spam.

Why $6,000 a month?

That is two leaders, which is how most of the software partners we work with run it, usually the founder plus their sales or marketing lead. Five people work the account: an account manager, a writer, a video editor, a media coach and an outreach pro. Hiring that team yourself runs $105K to $160K a year. Each leader after the first two adds $1,500 a month. It is one YouTube channel for the firm, not one per leader. Buying the same five things from four separate suppliers, for one executive, runs about $10K to $15K a month at their published prices.

How fast will I see anything?

Week one: strategy document, profile rebuilt, first interview recorded, first posts ready for your sign off. Months 2 and 3 are when it takes off. That is when the conversations with buyers start, typically about 10 a month once it is running. Never guaranteed.

What do you need from us?

One hour a month from each leader, on camera. LinkedIn Sales Navigator for each leader, about $120 a month paid to LinkedIn, which we help set up. Your target account list if you have one. Your logo and some real photos. Someone on your side to take the call when a buyer says yes. And honest feedback when something does not sound like you.

What if it's not for me?

Cancel anytime with 30 days notice. No long contract, no exit fee. Or start with the 25 day trial: a $997 deposit, fully refundable, and you keep all the content either way. Say yes at the end and that $997 becomes your setup fee. One payment either way, never two.

Be the implementation partner buyers already know before they call.